This episode is with Jobe Neal, who helps Coaches, Consultants, and Course Creators to build their marketing system to generate more clients and close more sales. Jobe shares how his definition of success was connected to gambling and becoming a Pro-Poker player, then how he reframed his identity of success into business and how he moved from addiction and a dark time to finding a sense of purpose.


“Instead of just trying to cut something cold turkey, if you can replace it with something productive. I think that makes more logical sense as well. Like, how much harder is it to just give something up? If you aren’t putting something in its place?”

“I think a lot of people really focus a lot on the chemical side of addictions and stuff like that. I think that it’s probably more important to look at the identity side, like how do you see yourself

“So you’ve got your mindset, your body send your skillset, and most guys really focus more on the mindset and the skillset side of things. And we do tend to ignore the other side of the feeling side of things, which is kind of more important in a way, because how can you actually influence your thoughts without addressing how you feel about those sorts, you know, on a real sustainable long term type of way? Yeah. And then, and that is something that I’ve noticed a lot of men do ignore, I think, I think that women are a lot better at the body set side of things”

“I found it really difficult to reach out for help when I needed it. And it was kind of more that I went more insular. And when I went into learning about things, in hindsight, I do think that there are points when I look back, that I could have reached out to maybe groups or to a coach or mentor earlier, you know, I believe massively in having that support network around you when you’re an entrepreneur in business.”

“Judgement creates a barrier”

“it creates shame, automatically shuts us off, because no one wants to feel that way. So the only way to avoid that is to avoid the conversation. Why would you keep feeding someone opportunities to keep making you feel shameful, and I’m not saying to go out and encourage people, but all you really have to do is hold space”

“How can it define you in a good way, we can try and avoid all these things. And it’s hard. So I suppose you want to define yourself by good events and not define yourself by bad ones. But we’re defined by everything in a way, you just have to, like, find a good frame for that, you might not be able to see it right now. Because it’s kind of like you’re putting your hand to your face, It’s not really until you take your hand away, that you can see your whole arm. So I think it’s just looking at it with perspective.”

“I think that for me, it was something that I like to do to make myself feel better. But it was also part of something larger as well. I think with that whole identity thing. I think that it becomes more than just something that you’re using to cope with. It’s kind of more so falling into a place of comfortability.”

“For me, it’s like, how do I switch off my mind so I can come back and be fresh? So yeah, I find that playing pool, which sort of, for me doesn’t feel like a very mind taxing thing? Yeah, yeah, exactly. And some of that, as well, I like to play chess as well, because I can just play without having to think too much. Like if I wanted to do really well, I would focus a lot more. But it’s also something that I can just play.”There’s always something that comes out of a bad situation as well. And I think we’ve only go so much I learned from the game itself that really applies to life.” “ I’ve had some people say that like sales calls are extremely difficult when you first start out, but for me, it wasn’t difficult at all, because I’d already sort of been in that like high roller for want of a better phrase world playing with money in a way.  So getting on a sales call, it wasn’t confronting, because I just looked at it as a game.”

“Practice makes perfect, and you can’t expect to do a new sales call and be good at it straight away. You know, we need to practice these things. So the more you can do the better.”

“The one that I really like is if you’re overthinking, write. If you’re underthinking read, and if you just if you’re just thinking then do both”


The Unstoppable Beacon by Anthony Hammocks.


Jobe helps Coaches, Consultants and Course Creators to build their marketing system to generate more clients and close more sales.


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Emma Last is a qualified Mental Health and Wellbeing Trainer and Coach. She has co-written both the First Aid Industry body’s accredited First Aid for Mental Health and Wellbeing training for Adults in the workplace and those working with children.

Emma also has over 20-years, experience in leading teams and developing strategies for change. She worked in senior leadership for a large corporate until early 2018, when she came to a turning point in her career due to being on the brink of burnout and wanted to gain more of a balance in her life. She then rebooted her life and founded her company Progressive Minds.

Emma also works with workplaces and schools on their Mental Health and Wellbeing strategies and provides training and coaching to support employees through challenging and changing times. Emma also works with individuals to help them to perform at their best by working on their mental fitness, which incorporates stress/burnout prevention and resilience and agility development through her Human Reboot Movement Coaching Programme. Her clients say they have become more mentally fit, happier and gain the results they want in their lives.

Her Human Reboot podcast achieved number 22 in the Mental Health category in Mental Health Awareness week. She is a #1 best selling author on Amazon


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